next up previous
Next: 8.4.1 Sales and Marketing Up: 8 Appendix 8: Putting Previous: 8.3 Internal Use of

8.4 Improving Internal Communications

Convinced by these advantages, aerospace, investment banking, telecommunication, entertainment, manufacturing, computer software and hardware companies to name a few have already implemented internal web applications and report significant cost savings and improvements in staff productivity. Although the range of applications that can be developed to meet industry-specific or general needs is virtually limitless, web applications generally fit in to one of three categories:

These types of web applications can improve communications and productivity across all areas of a company, although they may take very different forms depending on whether they're designed to meet the needs of specific departments or corporate-wide functions. Company departments like sales and marketing, product developments and others currently are deploying web applications to solve their communications problems in the following ways.



 
next up previous
Next: 8.4.1 Sales and Marketing Up: 8 Appendix 8: Putting Previous: 8.3 Internal Use of
Denis Arnaud
12/19/1997